So what happened?
Kim approached me in 2015 declaring that she wanted to fit into a bikini one more time. At 55 years of age, she had spent the majority of her adult life fit and strong, but as she approached 95kg's, decided it was time to lose the excess body fat.
As a social person, getting her head around our long-term strategy was the only way we could approach this goal. So, we set a 12-month weight loss goal, and luckily, she believed enough in my process to get started (after all, who doesn't love the appeal of rapid results?!).
We began. Kim trained with me 4 times per week. What's more, we started to implement our nutrition coaching - we started off with basic habits including eating slowly, eating until satisfied, not full, and including protein at every meal.
There was never a "you can't eat this, you can't eat that" conversation.
By learning the fundamental habits within our program, Kim could remain social and eat out - however, we changed the way she ate, not what she ate.
The first 5kgs dropped off.
Next, we started to incorporate some more advanced nutrition coaching practices, such as waiting until she was hungry to eat, and limiting calorie-containing beverages. As a social person, alcohol was always going to be an issue. Instead of giving up alcohol, which isn't a sustainable practice, we teamed up and picked dates in her social calendar where alcohol would be a part of her event - and picked events where alcohol didn't need to be consumed.
After 3 months, we were 10kgs down.
Hovering just above 80kgs, a new Kim emerged. Even more energetic, motivated, inspired by her own actions than I'd ever seen before. The fire was raging. Her desire had grown so strong, because everything that we had done had been sustainable, do-able, and completely different to anything else she had tried.
Over the course of the next 12 months, Kim lost a total of 25kgs.
She did the extreme - competing in her very first figure competition at the age of 56 - to prove to herself that she was never 'too old', and challenge herself physically and emotionally.
Figure competition aside, her story is one of many - a woman who had tried everything in the past - who had never found a sustainable, suitable program tailored to her body's needs.
Anyone can lose a few kgs quickly. But losing large amounts of weight, and keeping it off - that's a skill. And a skill that coaches like us have - a vision that goes past restriction, excessive exercise, and pain.
Our only focus is on where you're going to be in 12 months time. 12 years time.
Whilst it may seem slow at first, like Kim, the tipping point happens about 3 months in. Suddenly, you're in a place you never thought imaginable.
Energised. Enthused. Proud. Determined.
Kim's story is one of many, many women who have taken the leap towards long-term, sustainable, manageable progress.
We hope you take the same leap.
Drew is a personal trainer and nutritionist and is the co-founder of Evexia Wellbeing. Drew specialises in long-term habit change, body composition training, and mindset.